BAE Networks
BAE Networks had a website that provided the basic information about their services and how potential clients could get in touch, but they wanted to add additional content to drive traffic to their site. I rewrote their website, adding details about the company ethos, types technology offered, and services businesses could select. Each page includes a call-to-action to drive sales.
Website Copy
I was provided with a list of technology products BAE implements as well as services they offer and industries they serve. I conducted independent research then wrote descriptions for each. IT services and technology are complicated and hard for most people to understand, so I made sure each piece of content was clear and concise.
I used SEO best practices including incorporating key words and search terms throughout the website so that potential clients can find the company easily. I also helped the team rearrange their website, so that the content flowed smoothly and provided a better user experience.